In 6 months, you could be happier, calmer and comfortably profitable.
BFM Membership gets you there.
Build a flower business you genuinely love — with expert support, a clear plan, and your own store on British Flower Market (included free).
A business that feels lighter. A business that pays you properly for your talent. A business you can grow with confidence.
Not sure if it's right for you? Message Laura on WhatsApp — ask anything.
Your Dream Business, Without the Overwhelm
BFM Membership helps you create a flower business that feels:
- Profitable (because you finally price, plan, and sell properly)
- Sustainable (no more burning out during busy seasons)
- Strategic (daily tasks finally connect to long-term success)
- Supported (no more doing everything alone)
This is the outcome we build with you: a thriving, enjoyable flower business with a clear path forward.
The Cost of Staying Where You Are
If nothing changes, you already know the path ahead:
- More stress.
- More guessing.
- Still undercharging.
- Still overwhelmed.
And eventually… wondering if you’d earn more (and work less) doing something else entirely.
You deserve better than that.
Why BFM Membership Actually Works
Most memberships give you a single mentor or a library of videos. BFM Membership gives you something far more powerful:
A handpicked panel of experts covering every area your flower business needs to thrive.
Each expert is here because they bring deep, specialised knowledge that directly supports the business challenges florists and growers face every day — from pricing and profit to mindset, marketing, photography, organisation and visibility.
This means you’re no longer guessing, Googling, or trying to piece together advice from all over the internet.
You get clear, practical guidance from people who truly understand what makes a flower business work.
Your BFM Expert Panel
BFM Finance Expert
Sue Reeve,
Business Finance Academy
With over 40 years of bookkeeping experience, Sue specialises in turning confusing numbers into clear, actionable steps for small, creative businesses.
She helps members stay on top of cashflow, pricing, profit and financial organisation — so you can spend more time doing what you love, and less time worrying about money.
BFM Mindset Expert
Tiffany Kaehler,
The Florist Coach
Tiffany helps members reframe limiting beliefs, overcome overwhelm, build resilience, and move from “just surviving” to genuinely thriving.
Her support helps you show up confidently, charge what you’re worth, and create a business that feels good to run.
BFM Social Media Expert
Alicia Clough,
The Client Hunter
Alicia takes the confusion out of social media.
She teaches simple, effective ways to get visible, attract your ideal customers, and create content quickly — without spending hours glued to your phone.
Her sessions consistently leave members feeling relieved, inspired, and ready with a plan.
BFM Organisation Expert
Louise Gerhardsen,
Female Founders VA
Louise is the queen of making business life easier.
She helps members simplify and streamline the day-to-day operations of their flower businesses — from tracking performance to organising admin — so you can reclaim time, reduce stress, and run your business more efficiently.
BFM Marketing Expert
Noel Anderson,
Nerd Digital
With years running an award-winning digital agency, Noel brings deep insight into how to present your business, strengthen your brand, and communicate clearly with customers.
He helps members make their marketing more effective, without needing to be techy or creative geniuses to succeed.
BFM Photography Expert
Jo Fisher
Bloom Fabulous Photography
A florist and photographer with a marketing background, Jo is uniquely placed to help members take better images of their flowers — whether for listings, social media, or showcasing your work.
Her guidance helps your designs look professional, stand out, and sell more easily.
With BFM Membership, you don’t have to be an expert in everything.
You get a team behind you.
A panel of specialists rooting for your success.
A structure that supports you every single month.
And guidance designed specifically for the realities of running a flower business.
Your Own BFM Store (Included Free!)
British Flower Market is the UK’s online home for sustainable flowers — from British-grown stems to floral-foam-free, plastic-free floristry. Customers come here because they care about where their flowers come from and how they’re created.
As a BFM Member, you get your own store inside the marketplace, designed to showcase the kind of work customers here are actively searching for — no website, no tech setup, and no extra costs.
For Growers
Your store gives you a place to sell:
- British-grown flowers
- British-grown foliage
- Buckets, bundles & mixed blooms
- DIY buckets
- Seasonal products
- Workshops, tours or pick-your-own events
Customers come to BFM specifically to support British growers — your store puts you directly in front of them.
For Florists
You do not have to use exclusively British-grown flowers. BFM florists use:
- British-grown blooms when possible
- Thoughtfully sourced imports
- Floral-foam-free mechanics
- No single-use plastic
- Low-waste, sustainable design choices
Customers trust BFM florists because your values match theirs — and because they know your designs are created with care for both the craft and the planet.
You can Sell:
- Bouquets & arrangements
- Wedding florals
- Funeral tributes
- Event designs
- Subscriptions
- Workshops & courses
- Seasonal pieces
If it’s sustainable and created by you, you can sell it.
You’re Always in Control
Your BFM Store is yours — you choose:
- Your prices
- Your margins
- Your delivery options (pickup, local delivery, courier — or any mix)
- Your availability
- Your product range
- Your brand story + imagery
It’s your sustainable flower business.
BFM simply gives you the shopfront and the customers.
And Here’s the Best Part…
Most members cover the membership fee with 1–2 sales — sometimes even one.
Your BFM Store is not an add-on.
It’s a money-making asset included free with your membership — and you can claim it as a business expense.
Ready to sell your sustainable flowers the easy way?
Join BFM Membership and launch your store today.
Or:
Message Laura on WhatsApp
if you’d like to talk through how the store works for your business.
Hard Work Alone Won’t Build Your Business
If you’re always reacting, you’ll never have time to be strategic.
If every week feels rushed, you’ll never build the systems that actually create freedom.
If you keep meaning to “sort out pricing” or “improve marketing,” but never do — nothing changes.
Get Set Up for Success
With BFM Membership, you gain momentum fast.
- Onboarding plan — know exactly what to do in week 1
- 1:1 set-up call — get personalised guidance right away
- Weekly co-working sessions — stay focused and consistent
- Monthly challenges — push key areas forward
- Quarterly store audits — personalised recommendations
- Instant access to the full library — solve any problem quickly
You move from stuck → structured → successful.
You’re Working Harder Than You Need To
Most florists and growers push through exhaustion, sacrificing evenings, weekends, and sanity — but still feel like they’re not getting anywhere.
It’s not your fault.
It’s the structure around you.
With BFM Membership, you learn how to:
Streamline finances so they take minutes, not hours
Market consistently without feeling glued to social media
Price confidently so every sale actually creates profit
Create systems that give you time back
Sell more effortlessly through your BFM store — instead of constantly hustling on Instagram
You do less of what drains you, and more of what grows your business.
What’s Inside BFM Membership
- Your BFM store — priceless
- Monthly expert sessions — £600+ per year
- Access to the full library — £300 value
- Monthly sales advice — £300 value
- Weekly accountability sessions — £500 value
- Quarterly store audits — £400 value
Community + Support — £300 value
Exclusive member discounts — £150+ value
Total value: £2,500+
Your founding member price: £29/month
or £290/year (save £58)
Most members cover the monthly fee with just 1-2 sales.
It's also a business expense so pays for itself faster
What BFM Members say..
“I didn’t realise how underpriced I was until joining. With the support inside BFM, I finally understand what my work is worth — and I feel confident charging it. It’s honestly been transformational.”
“I’ve joined memberships before, but this is the first one that actually understands florists and growers. Everything is practical, doable, and tailored to what we need.
"This is just what I was looking for. I can see already how it's going to make things easier"
Your Questions, Answered
1. What happens after I join?
Once you join, you’ll get instant access to the member area where you can start your onboarding lessons and explore all of the resources available to you. You’ll also be invited to book your onboarding call so we can help you get set up and make the most of your membership.
2. What kind of support will I get?
You’ll have access to expert sessions, business resources, and a supportive community of UK flower growers and eco florists. Our experts are here to help you with finance, social media, photography, organisation & systems, marketing & branding and mindset. You will also have a full pricing system, with calculator and app, as well as a complete monthly sales guide. We have group co-working calls, monthly challenges and a quarterly audit of your business with personalised guidance.
3. Can I cancel anytime?
Yes, you can cancel your membership at any time. Simply let us know ahead of your renewal date.
4. What if it’s not right for me?
We offer a 14-day “love it or leave it” guarantee. If you’ve logged in, completed your onboarding lessons, and had your onboarding call but still feel it’s not for you, we’ll refund your first month. No hard feelings.
5. Is this right for me if I’m just starting out?
Absolutely! Whether you’re just starting your flower business or already established, the membership is designed to help you grow with expert guidance and a supportive community.
6. Do I have to only use British flowers?
Not at all. The membership is for anyone in the UK flower industry, including growers, florists, and anyone passionate about sustainable flowers.
Our 14-day “Love It Or Leave It” Guarantee
We want you to feel completely confident about joining British Flower Market. That’s why we offer a simple 14-day “love it or leave it” guarantee.
Join today and explore everything inside — complete your onboarding lessons, book your onboarding call, and see what the membership has to offer. If, after that, you feel it’s not the right fit for you, we’ll refund your first month. No hard feelings, just honesty and fairness.
You don't have to grow your business alone
If you’re tired of doing everything yourself…
If you want more clarity, more confidence, and more momentum…
If you’re ready for support that actually understands your industry…
Then BFM Membership is here to help you move forward with ease.
This is your invitation to join a community that believes in sustainability, supports your goals, and gives you the tools to grow — not some day, but now.
We’d love to welcome you inside.
Calling all Artists, Creatives & Crafters!
Don’t let the administration side of your business drown out your creativity. Focus on your zone of genius and use templates for the rest!
Join the VIP waitlist
And you’ll first access plus a free [bonus] when my new [course/workbook/offer/membership] launches!
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